To tell a story, tie and untie
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The fantods of dank beldams and other bijou words
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A large vocabulary can do you no end of good. Plus, it can help you distinguish between empaths and sympaths.
Read MoreSherlock Holmes got his logic wrong.
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When he bragged about his “deductive” powers, he was actually using a far more useful tool: inductive reasoning.
Read MoreTo write a speech, write a phrase.
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Your audience won’t remember your speech, but they’ll leave with your thought.
Read MoreEthos III: The original virtue was for men.
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Aristotle made virtue the most powerful characteristic of a leader. So why did it take women so long to acquire it?
Read MoreEthos II: The Moneyball Approach
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Advertisers rely on the most powerful figure of speech: the paean, a candy-coated war cry.
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